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Why does Midas exist?

Midas and its franchisees are in business to earn a profit and maximise their return on invested capital.

What is the goal of Midas?

Midas has one single goal.

Everything we do must benefit the customer.

We recognise that to be truly successful we must strive for total customer satisfaction. The attainment of this goal and this goal alone, must therefore be the first and foremost commitment of every franchisee and employee in the entire organisation.

How does Midas operate?

Midas operates as part of a community of customers, franchisees, employees and suppliers. It demands integrity throughout the organisation and seeks to work within the spirit as well as with the letter of the law.

Midas involves its partners in the running of the business and considers them integral to the running of the organisation.

Midas delegates authority to its employees to act and take decisions when servicing customers.

Midas encourages its employees to create an informal and enjoyable environment, which stimulates each individual to develop new ideas and initiate improvement to the methods of operation. Only through the endeavours of its franchisees and employees will Midas be the very best in its market.

Both franchisees and employees alike can take great satisfaction from Midas' achievements and can be proud of the part they play in the company's success.